Worked as lead social media manager for all TransPerfect Legal social accounts.
Within seven months, I increased our new follower count by 222.6%, and since then, I’ve driven LinkedIn growth by 1,925.5% and Instagram growth by 5,550%.
Managed editorial and social calendars to ensure the timely delivery of content across diverse channels and platforms for internal and external stakeholders.
Partnered with internal teams to write and edit keyword-researched, SEO-optimized, content, including blog posts, webpages, email copy, social captions, case studies, presentations, and brochures.
Developed and executed comprehensive strategies to elevate the visibility of individuals, practice areas, and the organization within target markets.
Proactively identified and monitored industry trends and emerging issues and leveraged these insights to adapt and inform marketing and communication strategies.
Conducted data analysis and performance metrics to continuously refine strategies, enhancing overall content effectiveness for optimal client success.